Are you getting so many calls that you just don’t have the time or space to service everyone that wants to work with you? This means that you have done a great job of advertising your services AND that people are really trusting of you and what your practice has to offer.
This might mean it is time to start bringing on new clinicians into your practice.
Bringing on new clinicians can seem like a big leap, but it is a great step towards building a system which can create “passive” (haha, does this even exist?…more on that later) income for your practice.
So, what does it take to bring therapists into your private practice?
Steps to hiring therapists to work at your practice:
Understand the why
Understanding why you want to bring on new clinicians is important. Just because you get enough phone calls does not necessarily mean you should or need to expand.
Start by asking yourself if this truly fits into your style of living. Does it excite you to offer your stellar services to more people? Or do you feel overwhelmed by the possibility of managing more tasks and people?
Understand the what
What do you want to provide at your practice? Would you like to bring on a clinician that has a different specialty so that you can offer a variety of services? Or, is it more appealing to you to create a very “niched” practice of clinicians with similar focuses? Do you want someone that will offer a similar fee? Or are you hoping to provide some lower fee services?
Understanding this will help you to feel more clear about who to hire. Which brings us to….
Understand the who
Who do you want to hire? What type of person would fit best with your practice? What offerings will they have? What do you expect from them?
Come up with a job advertisement that helps someone to understand how they could be most successful at your practice. Then, let people know you are looking by putting the advertisement in arenas that are mostly likely to connect with your “ideal” clinician.
This might mean that you include it in your Instagram stories rather than Monster.com or that you let people on Facebook know instead of going to Idealist. Or, vice versa.
Once you know who, let people know how to apply and begin combing through the applications.
Make sure that you have a job interview and that you call references. In your interview be clear about your expectations, what makes your practice special, and the vibe you hope to maintain.
Understand the how
This part is so important because you want to make sure you are following employment laws and guidelines. Do you want to hire subcontractors or do you want employees?
It is common for therapy practices to have subcontractors on staff. A few things to remember about this is that you cannot truly control their work if they are a subcontractor and you cannot be seen as their employer. This means you cannot buy them their supplies, etc.
Another option is having people become W2 employees. This will give you more say over their work and over your expectations of them. It also helps you to provide them with perks, like buying their supplies or paying for a training.
Talking to an attorney or an accountant about the differences and the costs associated is always advised.
What is next?
Now that you understand the Why, What, Who, and How it is time to come up with a contract for your employee or subcontractor that protects you, your practice, and them.
You will also want to decide how much you will be paying them and how often they will be paid. Will you do a percentage of their fee every week? A flat rate?
Once you decide these things, you are ready to hire, begin advertising their services, connecting them with clients, and paying them!
Do you have other questions about building your practice to include other clinicians? Let’s schedule a free 30 minute consultation to talk more about your goals, blocks, and next steps.