How to Ethically Market Your Therapy Practice Online

The nature of therapy is personal and vulnerable, and because of that, the traditional way of marketing therapy practices has been very conservative, but in today’s digital landscape that is no longer effective. Why? People now expect and crave authenticity and transparency. Because of this, modern therapists and their marketing practices must evolve in this… Read More

Why Transparency and Authenticity are Key to Serving (and Keeping) Your Therapy Clients

The therapist of today looks very different than the therapist of the past when we open up appropriately to our clients. When the bio pages on our websites share more than credentials. When we have a professional Instagram account. When we make videos for YouTube or for our stories, we allow our clients to see… Read More